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Home arrow Academics arrow Post Graduates arrow MBA
MBA
Master of Business Administration

About the Department

The Department of Management Studies was established in the year 2005 affiliated to Anna University, Chennai. And from 2007 Batch onwards the course is affiliated to Anna University, Coimbatore.


Mission

“To prepare significant numbers of educated, responsible managers to contribute to economy, culture and future”.

The Courses

The MBA programme offered is a two year full-time management programme affiliated to Anna University, Coimbatore, with an intake of 60 students per batch. The Department offers opportunities to students to specialize in following areas.

• Marketing
• Finance
• Human Resources Management
• Systems and Production

Course Curriculum

The MBA programme, as per the University norms, consists of Four Semesters. During the first Semester the students are exposed to General Management papers and during the Second Semester the students are incorporated to core papers of Management like Human Resources, Finance, Marketing, Systems and Production.


During the Third Semesters students learn Management papers in their areas of specialization, And during the Fourth Semester, students are permitted for research work with an objective to gain practical knowledge.

 

 

Faculty

The Department is equipped with experienced and highly qualified team of 12 full – time faculty members and a good number of visiting faculties from various industries and professional groups, all endowed with an admirable spirit to serve.

Infrastructure Facilities

• State of art Infrastructure
• Hi-speed Internet Connectivity
• Highly conducive environment for research
•  Enormous Industry – Academia Relationship
• Good Library Facilities equipped with subject books, magazines and Journals and inspirational management
   books.
• Separate reference hall
Our students in Training Session
  
Group Discussion
  
           Group Discussion                                                       Interview Training


System Oriented lab


ERP- Enterprise Resource Planning 
BAS- Business Application Software
 
     
Lab Session
  
Lab Session 

Members in professional bodies

Confederation of Indian Industry (CII)
The Hindu – Business Line

Association Activities

The Department has framed an Association named “ AIM - Association of Intellectual Managers”, with an objective to focus on students development on other activities other than the academics.

The association from the date of incorporation has organized various programmes like Exhibitions (Buyers Beware – Duplicate products), Game Shows, Quiz Programmes and Sports meet at Intra College level and hence in future the Association is Unique in extending the same at State and National Level.

Projects of Innovation

The department faculties and students had created a consumer awareness programme (NOESIS) about duplicate products in the market, look-a like products and identification of original products and also other innovations which are technically proven was encouraged in different aspects of management and also students are exposed to mini projects like survey of Entrepreneurship 
         
   

Our student creating an Awareness about the Duplicate Products

 Game Show - " A little girl is consciously attaining the target"


Department library

The Department has its own library where frequently referred Texts, Journals, Magazines, Newspapers and project reports are kept for the benefit of the students and the faculty.


International and national level journals

S.No 

International journal 

National journal 

 1Facility management journal  Indian journal of marketing  
 2HR Development Review Indianjournal of management
 3Journal  of  emerging market  finance Financial risk management journal
 4South Asia  economic journal IIMB management review
 5International journal of Cross culture management Indian journal of training and development 
 6Journal of management UDYOG PRAGATIJournal of practicing   
 7Asia pacific journal of HR Indian journal of industrial relations
 8Journal of entrepreneurship Management accounting
 9Asia pacific business review  journal of management research 
 10AIMS International journal of management  Indian journal of finance
 11Global review of business and economic research journal of organizational behavior  
 12International journal of reliability, quality managementjournal of soft skills and training development  
 13International journal of management research and technology journal of bank management  
 14International journal of software project and quality journal of intellectual property rights  
 15International journal of logistics and supply chain Financial planning journal  
 16IEEE trans on engineering management Vikalpa  


Career Guidance and Value addition

Apart from various co curricular and extra curricular activities, Students are exposed to career oriented and guidance programmes, to update their value systems in order to commemorate with the current industrial practices and to keep them day-fit for placements.


Faculty Advisor Role

A Faculty Advisor is appointed for every 20 students in the class strength of 60. They play a vital role in maintaining the entire database of the individual students during their period of study. Parents meeting are conducted once in every three months by the faculty advisors inorder to update the parents about their students’ performance. Timely counseling and expertise is shared with the students to keep them motivated and also to keep their morality high.


Guidance for paper presentation

The students are encouraged to participate in seminars and conferences, by preparing and submitting papers on relevant topics. The participants may present either in favour of the topic or against the topic. And an abstract regarding the same has to be prepared and sent to the concerned for selection and on selection, full paper with all information has to be submitted and presented on the day of conduct of seminars or conferences. 


Industrial Visit

Our students had successfully visited Infosys campus-Bangalore, Cochin Stock Exchange – Kerala, Parle-G Products and Manufacturing Sector- Bangalore during January 2010 as a part of Industrial exposure and have gained practical exposure. 

  


In-plant Training and Procedures and Main Research Projects

Students of 1st MBA are to under go mandatory in-plant training for a period of one to two months as per the Anna University Curriculum, Inorder to expose themselves to practical happenings in the industry and society. They are supposed to record their experiences and are to submit the same as a mini project report, which will constitute grades in their academic profile.

Students of 2nd MBA are to under go mandatory main project research, where they are to take up a problem of research in the areas of management. During the period of three months, students are to visit their concerned project company for analyzing the problem and collecting details and data regarding, to fulfill their problem.  Report regarding the research work has to be submitted to the University and Viva Voce will be held, where the students’ research work will be graded and added to their academic profile.

Three Students currently of 1st MBA were appreciated for their efficiency of in-plant training during the period from august to September 2009. The details are under mentioned.

Revathy. N

Dye castings are among the highest volume, mass –produced items manufactured by the metalworking industry, and they can be found in thousands of consumers, commercial and industrial products.

In modern applications, using computerized controls, dye casters produced precision and high-strength products at a rapid production rate. Even though the production of dye-casting products is higher, there occur several problems during production. One of the constraints to be mainly concerned is quality maintenance. Generally, the rejection of items occurs only due to minimal but often occurred defects.
 To over come such a problems the major contribution to be made on those defects. By analyzing the causes of such effects the number of rejections rate can be minimized. Adoption of quality tool like statistical process control makes the process easier.
 
Balraj. K. P

 Advanced quality management systems is the primary and very earlier method for effective planning of all resources of textile dyeing units, its made up variety of purpose is linked together material planning, quality planning, operation planning and capacity requirements.
Output of these advanced quality management systems is the higher than the existing quality management techniques and it also inter related with financial such as business plan, purchase commitment, budget and inventory projection.
Generally, the quality management systems build around the material quality, operation quality and accurate planning of every one activities in the textile dyeing factory such as scouring, bleaching, dyeing, neutralizing and drying etc,.
The major problem of production scheduling term is very easy to compare the existing quality management techniques by using these kinds of advanced quality management systems.
 
Brindha. R


 In this paper we intend to explore the concept of customer relationship management. A research is conducted in a horn manufacturing multinational firm called Roots Industries India Ltd. The research mainly focuses upon the firm’s management of its relationship with its distributors. The organizations main customers’ relationship management practices such service, quality, price level, replacement of good and many more are explored from its distributors.
 

GUEST LECTURE DETAILS

Date 

Topics 

Name

27/08/2009  Management Teaching Methodology  Professor. P.Murugesan, LIBA, Chennai
 22/09/2009Entrepreneurial Development Skills 
 
Mr. Narayanan, CEO MR color lab 
 23/09/2009 Managerial Economics Dr. Renukadevi,  Professor, Ethiraj college, Chennai 
 25/09/2009 Organizational behavior and psychology  Mr. BenneJoseph, UST Global 
 14/10/2009 Corporate expectations from MBA Graduate Mr. Rajesh Bindal, Vice President, Varadaman yarns and threads, SIPCOT, Perundurai.  
14/10/2009 ERP, SAP Implementation at Industries  Mr. Ganapathi, Fatory Manager, Varadaman yarns and threads, SIPCOT  
08/11/2009  Indian Finance  Dr.Saravanaraj,
Head, Department of Management studies,
Muthayammal Engineering College
14/12/2009 
Time Management  
Dr.V.K.Sampath, Principal
Nanaha Engineering College
 21/12/2009  Body Language, posture, gesture  Mr.Anjesh, Business Communicator,
Coimbatore
 Jan 2010 Marketing and Advertising Dr.V.Rajeshwari, Lecturer, Vellalar College for Women  
 Feb 2010  Research and Statistical Tools- SPSS  Mr.Murugesan, Professor,
Loyola Institute of Business Administration
 16/03/2010  Budget Talk  Mr.D.Krishanasami, Charted Accountant, Erode
09/08/10 Consumer Rights Awareness Program Mr. Balasubramaniam, Vice President, Erode Consumer Council
20/08/10Field Visit(8 Topic 87 Students (II Year MBA)
02/09/10CII (Sakthi Duraisamy Mandabam) Sarathbabu
13/09/10SAPM Technical Analysis Mr.S.Manivannan Regional Product Head  Karvy Stock Broking Ltd Coimbatore
14/09/10IFM_FDI, FOREXDr.Balanagagurunathan Professor, Department of MBA, KSRCT, Tiruchengode
18/04/11Leadership and Humors in Organization
Dr.Porkodi Head of the Department Anandh Engineering college
Agra,NewDelhi.
 08/08/11
Corporate Dynamism and Young Business Leaders
 Mr.Mohanram Director Integrated System pvt., ltd.
 29/07/11India @ 75Ms.Bhair Director.SCA Group
 30/08/11Advertising in Indian Scenario Mr.RaviKrishnan VP,Optima Solutions Chennai
 21/09/11 EDC Exports and Imports Strategies Mr.Haridhasan, Chennai
 23/09/11 Stock Index and Techniques  Mr.Muthukumar Arumugham, Launchpad Solution Erode
 23/10/11 Technical Analysis Mr.Prabhakaran AP,RVS College of Engineering.Coimbatore.
 18/12/11 Macro Economic  Prof.Murugesan Fromer Prof. of LIBA,Chennai


Student Achievments Details

Our studnets have achieved the South Zone Winner Trophy of AIMA in 13th National Students Management Games (Oct 


  
    
  


 S.Rajesh 

 S.Mayilsamy

 R.Prabaharan 

  S.Vigneshwaran
 

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